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<p>HR leaders and practitioners: master the financial analysis skills you need to become true strategic business partners, gain an equal seat at the table, and get boardroom and CFO buy-in for your initiatives! In this one-of-a-kind book, Dr. Steven Director covers everything mid-to-senior-level HR professionals need to formulate, model, and evaluate their HR initiatives from a financial perspective. Drawing on his unsurpassed expertise working with HR executives, he walks through each crucial financial issue associated with strategic talent management, including quantifiable links between workforces and business value, cost-benefit analyses of HR and strategic financial initiatives, and specific issues related to total rewards programs, including stock, stock options, and pension costs. Unlike other finance books for non-financial managers, <em>Financial Analysis for HR Managers</em> focuses entirely on core HR issues. Director helps you answer questions such as: How do you model HR's financial role in corporate strategic initiatives such as the introduction of a new product line? How do you select bonus drivers to send the right signals to managers (and uncover suboptimal hidden signals you might be sending now)? How do you design compensation packages that are fully consistent with your goals? How do you identify and manage pension-finance costs and risks that can dramatically impact the long-term financial health of the business? HR leaders and aspiring leaders are under unprecedented pressure to provide credible, quantitative answers to questions like these. This is the one and only book that will help them do so.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Financial Analysis for HR Managers Tools for Linking HR Strategy to Business Strategy【電子書籍】[ Steven Director ] 6,809 円
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<p>This is the digital version of the printed book (Copyright ? 2003).</p> <p><strong>If There’s No Risk On Your Next Project, Don’t Do It.</strong></p> <p>Greater risk brings greater reward, especially in software development. A company that runs away from risk will soon find itself lagging behind its more adventurous competition. By ignoring the threat of negative outcomes?in the name of positive thinking or a can-do attitude?software managers drive their organizations into the ground.</p> <p>In Waltzing with Bears, Tom DeMarco and Timothy Lister?the best-selling authors of Peopleware?show readers how to identify and embrace worthwhile risks. Developers are then set free to push the limits.</p> <p>The authors present the benefits of risk management, including that it makes aggressive risk-taking possible, protects management from getting blindsided, provides minimum-cost downside protection, reveals invisible transfers of responsibility, isolates the failure of a subproject.</p> <p>Readers are armed with strategies for confronting the most common risks that software projects face: schedule flaws, requirements inflation, turnover, specification breakdown, and under-performance.</p> <p>Waltzing with Bears will help you mitigate the risks?before they turn into project-killing problems. Risks are out there?and they should be there?but there is a way to manage them.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Waltzing with Bears Managing Risk on Software Projects【電子書籍】[ Tom DeMarco ] 2,723 円
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<p>Collaborative innovation teams can deliver immense value by helping organizations create brand strategies that are more relevant, holistic, impactful, and actionable. Now, discover exactly how to bring innovation teams to branding, and integrate team-based branding into a complete enterprise innovation framework that <em>works.</em></p> <p><em><strong>Opportunities in Branding - Benefits of Cross-Functional Collaboration in Driving Identity</strong></em> is part of Philadelphia University's breakthrough approach to innovation: one that links business, design and engineering, and delivers extraordinary results in both new and existing ventures. First, Dr. Stephen Spinelli and Heather McGowan introduce this "Disrupt Together" approach, explain its deep roots in design thinking, and show how it generates far more high-value ideas for innovation. Next, Maryann Finiw drills down to focus specifically on applying team-based innovation to branding. Finiw shares real-world case studies, personal experiences, and interviews with key project collaborators that reveal how and why interdisciplinary teams can create better brand strategies. She presents process examples highlighting how well-managed teams are creating brands that consumers love, building brand loyalty, and increasing profits.</p> <p><em><strong>Opportunities in Branding - Benefits of Cross-Functional Collaboration in Driving Identity</strong></em> is one of 15 e-chapters addressing all facets of innovation, from design processes and team development to business models and value delivery. Each is crafted by a pioneering business innovator ? and they all integrate into today's most coherent, realistic blueprint for innovation. <em>For all entrepreneurs, executives, managers, strategists, and students who want to drive more value from innovation.</em></p> <p><strong>Maryann Finiw</strong> has more than 20 years of experience managing innovation, research, and strategy programs. She is currently Senior Manager of Research and Marketing Strategy at SapientNitro, and is also Adjunct Professor at Philadelphia University, Emerson College, and Massachusetts College of Art and Design. In her previous position as Principal at Continuum, she led innovation strategy projects for major corporate clients, including Ford Motor Company, Procter and Gamble, Coca-Cola, Andersen Windows, Master Lock, L.L. Bean, and American Express. With an MBA from Harvard Business School and a Bachelor of Industrial Design from Pratt Institute, she thrives at the intersection of design and business; research and development; creativity and strategy.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Opportunities in Branding - Benefits of Cross-Functional Collaboration in Driving Identity (Chapter 16 from Disrupt Together)【電子書籍】[ Stephen Spinelli Jr. ] 1,362 円
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<p>This is the perfect "field manual" for every supply chain or operations management practitioner and student. The field's only single-volume reference, it's uniquely convenient <em>and</em> uniquely affordable. With nearly 1,500 well-organized definitions, it can help students quickly map all areas of operations and supply chain management, and prepare for case discussions, exams, and job interviews. For instructors, it serves as an invaluable desk reference and teaching aid that goes far beyond typical dictionaries. For working managers, it offers a shared language, with insights for improving any process and supporting any training program.</p> <p>It thoroughly covers: accounting, customer service, distribution, e-business, economics, finance, forecasting, human resources, industrial engineering, industrial relations, inventory management, healthcare management, Lean Sigma/Six Sigma, lean thinking, logistics, maintenance engineering, management information systems, marketing/sales, new product development, operations research, organizational behavior/management, personal time management, production planning and control, purchasing, reliability engineering, quality management, service management, simulation, statistics, strategic management, systems engineering, supply and supply chain management, theory of constraints, transportation, and warehousing. Multiple figures, graphs, equations, Excel formulas, VBA scripts, and references support both learning and application.</p> <p>"... this work should be useful as a desk reference for operations management faculty and practitioners, and it would be highly valuable for undergraduates learning the basic concepts and terminology of the field."</p> <p>Reprinted with permission from CHOICE <a href="www.cro2.org/">www.cro2.org</a>, copyright by the American Library Association.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Encyclopedia of Operations Management, The ; A Field Manual and Glossary of Operations Management Terms and Concepts【電子書籍】[ Arthur Hill ] 6,809 円
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<p>When you trade, you're not just trading companies that deliver goods or services. You're trading against other traders who care about only one thing: taking your money. That's the #1 hard reality of trading - and most traders either don't know it, or don't act as if they do. In this book, top trader and hedge fund manager Quint Tatro shows how to win consistently in the "zero sum" game of trading, where there's a loser for every winner. You'll learn how to reflect your trading competition in every facet of trading and investing: choosing companies to invest in, knowing when to jump in and out of the market, and mastering the psychology and gamesmanship of trading. Coverage includes:</p> <ul> <li>Understanding the "other side of the trade": the thousands of pros you're trading against.</li> <li>Finding a technical edge with technical analysis you can exploit over and over again.</li> <li>Understanding sentiment and overcoming the human emotions and biases that cost you dearly.</li> <li>Utilizing the most essential strategies of fundamental analysis.</li> <li>Playing positions and probabilities, not P+Ls.</li> <li>Recognizing and capturing huge opportunities in down markets.</li> </ul>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Trade the Trader Know Your Competition and Find Your Edge for Profitable Trading【電子書籍】[ Quint Tatro ] 3,631 円
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<p>In just 24 lessons of one hour or less, <em>Design Thinking for Tech</em> helps you inject techniques and exercises into your projects using the same systematic and creative process that designers have used for years.</p> <p>Anderson walks you through a simple four-phase Design Thinking model, showing how to loop back, keep learning, and continuously refine your work. You start by understanding the essential “what, how, when, why, and who” of Design Thinking. Next, you use core Design Thinking techniques to understand the big picture, focus on your most critical problems, think more creatively about them, take the "next best steps" toward problem resolution and value creation, and along the way rapidly iterate for progress.</p> <p>Every lesson builds on what you've already learned, with exercises crafted to deliver directly relevant experience. Regardless of your role in the world of technology, you'll learn how to supercharge success for any tech-related project, business initiative, or digital transformation.</p> <p>Learn how to...</p> <ul> <li>Apply a simple four-phased Design Thinking model in team and individual settings</li> <li>Inject game-changing methods into the project lifecycle</li> <li>Gain crucial “big picture” insights into how a situation has evolved over time</li> <li>Build and maintain healthier, more resilient teams</li> <li>Reskill teams to deliver greater business, functional, and technical impact</li> <li>Set and manage realistic expectations through a 360° view of your stakeholders</li> <li>Connect, communicate, and empathize with the right people at the right time</li> <li>Liberate the ideas trapped in your head so you can explore them deeply with others</li> <li>Think divergently, expand creativity, and work through uncertainty</li> <li>Navigate problems to quickly arrive at potential solutions</li> <li>Deliver incremental yet real value to people who desperately need it</li> <li>Start small to deliver greater value at velocity</li> <li>Improve how you approach and manage change</li> </ul> <p><strong>Step-by-step instructions</strong> carefully walk you through the most common tasks.</p> <p><strong>Practical, hands-on examples</strong> show you how to apply what you learn.</p> <p><strong>Quizzes and exercises</strong> help you test your knowledge and stretch your skills.</p> <p><strong>Notes and tips</strong> point out shortcuts and solutions.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Design Thinking for Tech Solving Problems and Realizing Value in 24 Hours【電子書籍】[ George Anderson ] 5,127 円
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<p><strong>Unleash Your Agile Leadership Potential and Guide Your Entire Organization Toward Agility</strong></p> <p>In this complex, fast-changing, and unpredictable world, radically agile organizations thrive when they combine strong local autonomy with deeply shared goals. Leadership is a key factor--individuals who welcome complexity and know how to leverage influence, culture, and organizational design to align widely distributed teams are integral to success.</p> <p>Renowned agile coach Zuzana Sochov? presents the skills and techniques you need to become that needed agile leader. Sochov? provides inspirational examples drawing on her experience working with leaders in organizations of all sizes, in multiple industries, worldwide. Through practical exercises and assessments, you learn how to unleash your potential, become a better catalyst and community builder, sensibly apply transparency, improve functions from HR to finance, and guide entire organizations toward greater agility.</p> <ul> <li>Build a powerful shared vision and change organizations and cultures to achieve it</li> <li>Explore types and models of agile leadership and choose styles that leverage your strengths</li> <li>Practice the competencies and high-level cognitive “meta-skills” of agile leadership</li> <li>Understand and promote agility at the executive and board levels</li> <li>Master practical techniques such as large group facilitation, system coaching, trust building, and team formation</li> <li>Lead in a world of soaring volatility, uncertainty, complexity, and ambiguity</li> </ul> <p><em><strong>The Agile Leader</strong></em> is for managers, directors, executives, and entrepreneurs--anyone, regardless of position, who is ready to take ownership, challenge the status quo, and become a true agile leader.</p> <p><em>Register your book for convenient access to downloads, updates, and/or corrections as they become available. See inside book for details.</em></p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 The Agile Leader【電子書籍】[ Zuzana Sochova ] 3,858 円
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<p>Optimize supply chains throughout their entire lifecycle: creation, growth, maturity, and decline! Reflecting up-to-the-minute "in-the-trenches" experience and pioneering research, this book illuminates the complex transformational processes associated with managing complex supply chains that incorporate multiple products and services within ever-changing networks. Marc J. Schniederjans and Stephen B. Legrand walk you through: starting, creating, and building new supply chains; then, realigning those supply chains for growth, adjusting to dynamic change, readjusting networks, building flexibility, and managing new supply chain risks. Next, they offer practical, realistic guidance for realigning "mature" supply chains, innovating, controlling costs; and smoothly managing declining demand. Throughout, they offer invaluable insights and tools for negotiating, measuring performance, anticipating change, improving agility and flexibility, meeting commitments to social responsibility and the law; and much more. Based on the authors' up-to-the minute supply chain experience and pioneering academic research, <em>Reinventing the Supply Chain Life Cycle</em> contains many real-world examples and interviews with executives from some of the world’s top organizations. It integrates content related to key certifications and offers valuable material that can be incorporated directly into existing supply chain practices, procedures, and policies.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Reinventing the Supply Chain Life Cycle Strategies and Methods for Analysis and Decision Making【電子書籍】[ Marc Schniederjans ] 12,257 円
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<p><em>Adobe Acrobat DC Classroom in a Book, Third Edition</em>, is the most thorough and comprehensive way for you to learn how to reliably create, edit, share, and sign PDF documents and forms with Adobe Acrobat DC. Each of the 13 lessons in this step-by-step, project-based guide contains a project that builds on your growing knowledge of the program, while end-of-chapter review questions reinforce each lesson. This cross-platform (Mac and Windows) book shows you how to collaborate effectively through electronic reviews, easily work with PDFs across multiple platforms and devices (including via the Adobe Document Cloud service), and speed up your production and business task workflows with Acrobat DC.</p> <p>You will learn how to easily convert files from any application to PDF and how to directly edit text and images in PDF documents. You’ll also learn how to build PDF forms, and to speed up business workflow by gathering feedback and approval using new shared document review features. And you’ll learn how to create interactive forms and track responses within Acrobat, add signatures and security to PDF files, work with companion Acrobat apps, and much more.</p> <p>All of the project files used in the book’s lessons are available for download.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Adobe Acrobat DC Classroom in a Book【電子書籍】[ Lisa Fridsma ] 7,036 円
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<p><em>“ Will’s knowledge of F2P comes from years of building games,</em> <em>as well as writing about and consulting with developers on the</em> <em>model. All the topics covered in this bookーeconomics, gameplay, monetization,</em> <em>analytics and marketingーare important to consider when you’re building</em> <em>an F2P game, and Will covers each with an easy-to-digest style.”</em> ーIan Marsh, co-founder, NimbleBit</p> <p><em>Free-to-Play: Making Money From Games You Give Away</em> is an accessible and complete guide to the business model that has revolutionized the videogames industry, creating huge hits, multi-billion-dollar startups and a new deal for players: Play for free, spend on what you like.</p> <p>Written by respected game designer and consultant Will Luton, <em>Free-to-Play</em> gives you the in-the-trenches insight you need to build, run and make money from games you give away. In it you’ll find:</p> <ul> <li> <p>Psychology behind player decisions and the motivations to play</p> </li> <li> <p>Simple and accessible explanations of the math and economic theories behind F2P, including working examples</p> </li> <li> <p>Processes for capturing and using player data to improve your game</p> </li> <li> <p>Marketing tips on positioning your game and attracting players</p> </li> <li> <p>Plus: A downloadable F2P spreadsheet, articles from the author, a foreword by NimbleBit co-founder Ian Marsh and an interview with Zynga CEO, Mark Pincus.</p> </li> </ul>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Free-to-Play Making Money From Games You Give Away【電子書籍】[ Will Luton ] 3,097 円
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<p>Agile retrospectives help you get to the root of your real problems, so you can solve them quickly and effectively. They’re the cornerstone of a successful continuous improvement process, and one of your best tools for triggering positive cultural change.</p> <p>In <strong>Improving Agile Retrospectives</strong>, leading agile coach/trainer Marc Loeffler combines practical guidance, proven practices, and innovative approaches for maximizing the value of retrospectives for your teamーand your entire organization. You can apply his powerful techniques in any project, agile or otherwise. These techniques offer exceptional value wherever continuous improvement is needed: from “lessons-learned” workshops in traditional project management to enterprise-wide change management.</p> <p>Loeffler’s detailed, results-focused examples help you recognize and overcome common pitfalls, adapt retrospectives to your unique needs, and consistently achieve tangible results. Throughout, he integrates breakthrough concepts, such as using experimentation and learning from system thinking. He presents small ideas that make a big differenceーbecause they’re deeply grounded in real experience.</p> <p>? Learn from failures and successes, and make good things even better<br /> ? Master facilitation techniques that help you achieve your goals (and have fun doing it)<br /> ? Prepare your retrospective so it runs smoothly<br /> ? Practice techniques for generating actionable insights<br /> ? Keep your retrospectives fresh and interesting<br /> ? Perform retrospectives that address the entire system, not just your team<br /> ? Focus on your “better future” with solution-focused retrospectives<br /> ? Learn how to avoid typical pitfalls when facilitating retrospectives<br /> ? Lead retrospectives across multiple distributed teams<br /> ? Use retrospectives to support large-scale change</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Improving Agile Retrospectives Helping Teams Become More Efficient【電子書籍】[ Marc Loeffler ] 3,858 円
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<p>Dramatically improve human capital management decisions by applying advanced analytics and "Big Data" technologies and processes! Pioneering HR technology expert James Sesil identifies widespread flaws in today's HR decision-making processes, and reveals how advanced analytics can help organizations make far more robust decisions about employee selection, performance management, strategy alignment, collaboration, and more. In this book he shows how to integrate Business Intelligence, ERP, Strategy Maps, Talent Management Suites, and advanced analytics -- and use them together to make far better decisions. You'll learn how to measure and improve the value of HCM decision-making in workforce/succession planning, talent acquisition, career development, corporate learning, and beyond. Sesil teaches key lessons from sources ranging from online dating services to Moneyball-style sports player selection processes. He shows how to systematically improve decision-making through more complete and sophisticated collaboration and new Collective Intelligence approaches. You'll learn how to use both internal and external data sources more effectively, and review a wide variety of advanced tools now available from vendors such as OrcaEyes, Vemo, Aruspex, Peoplefluent, Infor/Lawson, DecisionLens, Oracle, Ultimate, Cogniti, IBM, SAP, and Microsoft. Sesil concludes by demonstrating how to build "data driven" cultures and organizations that truly want to bring objectivity to decision-making, and will actually use these remarkable new tools. This book will be an invaluable resource for every HR executive, manager, analyst, and IT professional seeking new opportunities for competitive advantage through human capital and technological innovation.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Applying Advanced Analytics to HR Management Decisions Methods for Selection, Developing Incentives, and Improving Collaboration【電子書籍】[ James Sesil ] 8,171 円
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<p>“The 53 Truths provide incredible insight into the art and science of negotiating. This is a must read for sales professionals but is equally beneficial to all who wish to be better negotiators.”</p> <p>?CHRIS WEBER, Vice President, West Region Enterprise, Microsoft Corporation</p> <p>“Negotiation skills can and must be learned. In her new book, Leigh provides the framework. A must read for negotiators at all levels of ability.”</p> <p>?ANTHONY SANTIAGO, Vice President, Global Sourcing & Supplier Management, Bristol-Myers Squibb</p> <p>“A superbly presented summary of practical tools and techniques for negotiating in all types of situations, and creating win-win solutions that result in enduring business relationships. Provides substantiated evidence of what works successfully?and pitfalls to avoid?in the game of negotiation.”</p> <p>?RUSSELL D’SOUZA, International Credit Manager, Hallmark Cards, Inc.</p> <p><strong>You can learn to be a world-class negotiator and get what you want!</strong></p> <p>? The truth about how to prepare within one hour</p> <p>? The truth about negotiating with friends, colleagues, and spouses</p> <p>? The truth about the win-win litmus test</p> <p>This book reveals 53 PROVEN NEGOTIATION PRINCIPLES and bite-size, easy-to-use techniques that work.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Truth About Negotiations, The【電子書籍】[ Leigh Thompson ] 2,990 円
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<p><strong>Architecture for the Intelligent Enterprise: Powerful New Ways to Maximize the Real-time Value of Information</strong></p> <p>Tomorrow’s winning “Intelligent Enterprises” will bring together far more diverse sources of data, analyze it in more powerful ways, and deliver immediate insight to decision-makers throughout the organization. Today, however, most companies fail to apply the information they already have, while struggling with the complexity and costs of their existing information environments.</p> <p>In this book, a team of IBM’s leading information management experts guide you on a journey that will take you from where you are today toward becoming an “Intelligent Enterprise.”</p> <p>Drawing on their extensive experience working with enterprise clients, the authors present a new, information-centric approach to architecture and powerful new models that will benefit any organization. Using these strategies and models, companies can systematically unlock the business value of information by delivering actionable, real-time information in context to enable better decision-making throughout the enterprise?from the “shop floor” to the “top floor.”</p> <p><strong>Coverage Includes</strong></p> <ul> <li>Highlighting the importance of Dynamic Warehousing</li> <li>Defining your Enterprise Information Architecture from conceptual, logical, component, and operational views</li> <li>Using information architecture principles to integrate and rationalize your IT investments, from Cloud Computing to Information Service Lifecycle Management</li> <li>Applying enterprise Master Data Management (MDM) to bolster business functions, ranging from compliance and risk management to marketing and product management</li> <li>Implementing more effective business intelligence and business performance optimization, governance, and security systems and processes</li> <li>Understanding “Information as a Service” and “Info 2.0,” the information delivery side of Web 2.0</li> </ul>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Art of Enterprise Information Architecture, The A Systems-Based Approach for Unlocking Business Insight【電子書籍】[ Mario Godinez ] 7,490 円
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<p>Already the field's most comprehensive, reliable, and objective guidebook, <em>Technical Analysis: The Complete Resource for Financial Market Technicians, Second Edition</em> has been thoroughly updated to reflect the field's latest advances. Selected by the Market Technicians Association as the official companion to its prestigious Chartered Market Technician (CMT) program, this book systematically explains the theory of technical analysis, presenting academic evidence both for and against it. Using hundreds of fully updated illustrations, the authors explain the analysis of both markets and individual issues, and present complete investment systems and portfolio management plans. They present authoritative, up-to-date coverage of tested sentiment, momentum indicators, seasonal affects, flow of funds, testing systems, risk mitigation strategies, and many other topics. This edition thoroughly covers the latest advances in pattern recognition, market analysis, and systems management. The authors introduce new confidence tests; cover increasingly popular methods such as Kagi, Renko, Kase, Ichimoku, Clouds, and DeMark indicators; present innovations in exit stops, portfolio selection, and testing; and discuss the implications of behavioral bias for technical analysis. They also reassess old formulas and methods, such as intermarket relationships, identifying pitfalls that emerged during the recent market decline. For traders, researchers, and serious investors alike, this is the definitive book on technical analysis.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Technical Analysis The Complete Resource for Financial Market Technicians【電子書籍】[ Julie Dahlquist ] 12,257 円
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<p>ISO 9001:2015 improves on the world’s most widely used Quality Management Standard (QMS), reflecting current trends in economics, innovation, technology, business, and customer requirements. Using ISO 9001:2015, organizations can prevent and quickly address quality problems, deliver better customer experiences, and improve both profitability and sustainability.</p> <p>This guide combines a complete critical explanation of ISO 9001:2015’s contents, as well as indispensable expert guidance for effective implementation. Two members of the Technical Committee that developed ISO 9001:2015 and ISO 9000:2015 show exactly how it affects your organization, so you can efficiently pass audits and gain or maintain registration.</p> <p>In modular, building-block format, Alka Jarvis and Paul Palmes clearly present each requirement and the value it delivers. They also offer a logical, structured process for applying ISO 9001:2015 to improve product or service quality.</p> <p>If you have already implemented ISO 9001:2008, the authors identify each key change, so you can locate gaps and plan an efficient migration. Practical appendixes include reusable templates and audit meeting agendas, plus essential information on documentation. Coverage includes</p> <ul> <li>ISO 9001:2015’s business relevance and role in operational excellence</li> <li>Why revisions were necessary, and how they impact and benefit you</li> <li>Deepening your understanding of customer/stakeholder needs and expectations</li> <li>Scoping your QMS in the context of ISO 9001:2015</li> <li>Understanding leadership’s key role</li> <li>Identifying risks, opportunities, objectives, resources, and competencies</li> <li>Performing operational activities related to planning, control, requirements, design, and development</li> <li>Measuring QMS performance</li> <li>Addressing non-conformities and analyzing their root causes</li> <li>Promoting ongoing improvement</li> </ul> <p>This guidewill be indispensable to every leader and professional concerned with quality, throughout any organization that holds or seeks ISO 9001 certification.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 ISO 9001 2015: Understand, Implement, Succeed!【電子書籍】[ Alka Jarvis ] 6,809 円
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<p>This is the eBook version of the print title. Note that the eBook does not provide access to the practice test software that accompanies the print book.</p> <p><strong>Learn, prepare, and practice for CompTIA Project+ PK0-005 exam success with this Cert Guide from Pearson IT Certification, a leader in IT Certification learning.</strong></p> <p><em>CompTIA Project+ PK0-005 Cert Guide</em> from Pearson IT Certification helps you prepare to succeed on the CompTIA Project+ exam by directly addressing the exam's objectives as stated by CompTIA. Leading instructors and experts Robin Abernathy and Ann Lang share preparation hints and test-taking tips, helping you identify areas of weakness and improve both your conceptual knowledge and hands-on skills.</p> <p>This complete study package includes</p> <ul> <li>Complete coverage of the exam objectives and a test-preparation routine designed to help you pass the exams</li> <li>Do I Know This Already? quizzes, which allow you to decide how much time you need to spend on each section</li> <li>Chapter-ending Key Topic tables, which help you drill on key concepts you must know thoroughly</li> <li>The powerful Pearson Test Prep Practice Test software, complete with hundreds of well-reviewed, exam-realistic questions, customization options, and detailed performance reports</li> <li>An online, interactive Flash Cards application to help you drill on Key Terms by chapter</li> <li>A final preparation chapter, which guides you through tools and resources to help you craft your review and test-taking strategies</li> <li>Study plan suggestions and templates to help you organize and optimize your study time</li> </ul> <p>Well regarded for its level of detail, study plans, assessment features, and challenging review questions and exercises, this study guide helps you master the concepts and techniques that ensure your exam success.</p> <p>This study guide helps you master all the topics on the Project+ PK0-005 exam, deepening your knowledge of:</p> <ul> <li><em>Project management concepts:</em> Project characteristics, methodologies, and frameworks; team and resource management; change control; risk and issue management; schedule development and management; quality, cost, and performance management; communication and meeting management; project procurement and vendor selection</li> <li><em>Project life cycle phases:</em> Project life cycles; discovery/concept preparation phase; initiating, planning, executing, and closing phase activities</li> <li><em>Project tools and documentation:</em> Project management tools; quality and performance charts</li> <li><em>IT and governance:</em> Environmental, social, and governance (ESG) factors and compliance; data security and privacy considerations; foundational IT concepts and operational change control for IT project management</li> </ul>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 CompTIA Project+ PK0-005 Cert Guide【電子書籍】[ Robin Abernathy ] 6,582 円
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<p><strong>Profit from Your Unique Advantages as a Small Investor--Speed and Flexibility!</strong></p> <p>“The book you are holding is, hands-down, one of the most original and insightful books I have ever read when it comes to teaching you, the individual investor, not only why you have the ability to beat the Whales of Wall Street, but also how you can do it.”</p> <p>--from the foreword by James J. Cramer, CNBC’s <em>Mad Money</em> and TheStreet.com</p> <p>“Even investors who concentrate on fundamentals can benefit from Jim DePorre’s Shark approach to investing. At the very least they will know why, for a time, they can get the facts right but the stock wrong.”</p> <p>--Herb Greenberg, senior columnist, MarketWatch.com</p> <p>“There are very few traders who have RevShark’s intuitive feel for the market. I especially appreciate Rev’s unique ability to recognize and utilize the distinct advantages of being a smaller, individual investor versus the less agile large institutions.”</p> <p>--Barry Ritholtz, Chief Investment Officer, Ritholtz Capital Partners</p> <p>As an individual investor, you can swim circles around the “whales” of Wall Street…by investing like a shark! In this book, James “RevShark” DePorre reveals how to maximize your powerful and unique advantages as a small investor: <em>speed and flexibility</em>. You’ll develop a completely new way of looking at the stock market, learn when to attack, how to move aggressively, how to stay flexible…and when to swim away in the face of danger. You’ll learn why “buy and hold” is today’s riskiest strategy…and exactly what to do instead. In short, you’ll learn the same disciplined investment techniques that helped DePorre build a tiny nest egg into a huge fortune and transformed his life.</p> <p>If you read TheStreet.com, RealMoney.com, or SharkInvesting.com, you already know DePorre and his inspiring personal story of how he lost his hearing, career, and marriage…turned to online investing out of desperation…and succeeded beyond his wildest dreams. Now, in this fast-paced, insightful, and entertaining book, DePorre shows how <em>you can do it, too.</em></p> <p><strong>How to invest like a shark…</strong></p> <ul> <li><strong>Stay in motion, trolling for your “next meal”</strong><br /> Stalk your prey patiently, relentlessly, and without emotion</li> <li><strong>Move fast when there’s blood in the water</strong><br /> Know when to strike</li> <li><strong>Know when to swim away</strong><br /> Sell when you sense danger</li> <li><strong>Feed on the frenzied crowd</strong><br /> Profit from others’ fear, despair, stupidity, and greed</li> <li><strong>Use all your unique advantages and strengths</strong><br /> Leverage small caps, technical analysis, and the tremendous power of cash</li> <li><strong>Invest with the shark’s attitude</strong><br /> Be active, adaptive--and control your own destiny</li> </ul>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Invest Like a Shark: How a Deaf Guy with No Job and Limited Capital Made a Fortune Investing in the Stock Market How a Deaf Guy with No Job and Limited Capital Made a Fortune Investing in the Stock Market【電子書籍】[ James "RevShark" DePorre ] 3,311 円
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<p>In this comprehensive guide to creating e-commerce website using PHP and MySQL, renowned author Larry Ullman walks you through every stepーdesigning the visual interface, creating the database, presenting content, generating an online catalog, managing the shopping cart, handling the order and the payment process, and fulfilling the orderーalways with security and best practices emphasized along the way. Even if you’re an experienced web developer, you’re guaranteed to learn something new. The book uses two complete e-commerce site examples, with various features and goals, to present the widest possible range of e-commerce scenarios. This fully updated and expanded second edition includes an additional and new payment processing example, and also reflects the latest changes in PayPal’s options and methodologies. There are new chapters on marketing-related tools to improve the site and sales, on adding functionality via Ajax, and on implementing e-commerce functionality using OOP instead of procedural code. Effortless E-Commerce with PHP and MySQL, Second Edition teaches you how to:</p> <ul> <li>Think of the customer first, in order to maximize sales and customer satisfaction</li> <li>Create a safe server environment and database</li> <li>Use secure transactions and prevent common vulnerabilities</li> <li>Incorporate different payment gateways</li> <li>Design scalable sites that are easy to maintain</li> <li>Build administrative interfaces</li> <li>Extend both examples to match the needs of your own sites</li> </ul>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Effortless E-Commerce with PHP and MySQL【電子書籍】[ Larry Ullman ] 4,593 円
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<p>Succeed as a project manager, even if you’ve never run a project before! This book is the fastest way to master every project management task, from upfront budgeting and scheduling through execution, managing teams through closing projects, and learning from experience. Updated for the latest web-based project management tools and the newest version of PMP certification, this book will show you exactly how to get the job done, one <em>incredibly</em> clear and easy step at a time. Project management has never, <em>ever</em> been this simple!</p> <p>Who knew how simple Project Management could be?</p> <p>This is today’s best beginner’s guide to modern project management… simple, practical instructions for succeeding with every task you’ll need to perform! Here’s a small sample of what you’ll learn:</p> <p>? Master the key skills and qualities every project manager needs</p> <p>? Lead projects, don’t just “manage” them</p> <p>? Avoid 15 most common mistakes new project managers make</p> <p>? Learn from troubled, successful, and “recovered” projects</p> <p>? Set the stage for success by effectively defining your project</p> <p>? Build a usable project plan and an accurate work breakdown structure (WBS)</p> <p>? Create budgets and schedules that help you manage risk</p> <p>? Use powerful control and reporting techniques, including earned value management</p> <p>? Smoothly manage project changes, issues, risks, deliverables, and quality</p> <p>? Manage project communications and stakeholder expectations</p> <p>? Organize and lead high-performance project teams</p> <p>? Manage cross-functional, cross-cultural, and virtual projects</p> <p>? Work successfully with vendors and Project Management Offices</p> <p>? Make the most of Microsoft Project and new web-based alternatives</p> <p>? Get started with agile and “critical chain” project management</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Project Management Absolute Beginner's Guide【電子書籍】[ Greg Horine ] 3,631 円
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<p><strong>A Holistic Approach to Performance Improvement That Reflects 30 Years of Six Sigma Learning</strong></p> <p><strong>Leading Holistic Improvement with Lean Six Sigma 2.0</strong> distills all that’s been learned about Six Sigma over the past three decades, helping you build and execute on modern holistic strategies to radically improve processes and performance. It’s the definitive modern guide to Lean Six Sigma for executives, champions, Black Belts, Green Belts, and every stakeholder concerned with performance improvement. In addition, it notes the limitations of Lean Six Sigma and explains how to broaden deployments to true holistic improvement, integrating multiple improvement methodologies.</p> <p>Renowned experts Ronald Snee and Roger Hoerl help you launch or accelerate comprehensive “Lean Six Sigma 2.0” initiatives, integrating modern techniques to improve customer satisfaction, employee engagement, growth, and profitability across your organization. They introduce important recent advances in Lean Six Sigma theory and practice, and offer new case studies illuminating opportunities for holistic improvement. With an ideal mix of fundamental concepts and real-world case studies, the authors help you broaden your portfolio of improvement methodologies, integrating systems for process management, control, and risk management.</p> <p>This revision incorporates decades of collective experience in improvement initiatives, the most relevant research on what does and doesn’t work, and contains three completely new chapters, as well as two previously unpublished holistic improvement case studies. This innovative approach is specifically designed to help you solve large, complex, and unstructured problems; and manage risk in a world of cyberattacks, terrorism, and fragmentation.</p> <ul> <li>Plan and deploy a modern Lean Six Sigma strategy that fully reflects your organization</li> <li>Learn and apply key lessons from the world’s best implementations</li> <li>Integrate key success factors into a step-by-step process for improvement, and avoid common pitfalls that lead to failure</li> <li>Master all facets of Lean Six Sigma leadership, including strategy, goal setting, metrics, training, roles/responsibilities, processes, reporting, rewards, and ongoing management review</li> <li>Evolve your deployment to true holistic improvement that leverages modern methods and encompasses the entire organization</li> <li>Make the most of big data analytics and other modern methods</li> <li>Choose the optimal improvement method for each complex challenge you face</li> <li>Use a focus on improvement as a leadership development tool</li> </ul>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Leading Holistic Improvement with Lean Six Sigma 2.0【電子書籍】[ Ron Snee ] 4,312 円
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<p>“Talent matters. No one denies this fact. But, there is often a gap between wanting and getting talent. Cathy Fyock’s 53 ‘Truths’ provide concrete, practical, and well-tested ideas to close the talent gap. The ideas are reasonable, grounded in research, and actionable. This is an excellent book for those who pay attention to hiring. The 53 Truths offer a roadmap for doing this important task more effectively.”</p> <p><em>Dave Ulrich, Professor of Business, University of Michigan, Partner, The RBL Group</em></p> <p>“You think you knew everything you needed to know about employment until you read the most recent, catchy FT Press ‘Truth’ book by staffing expert Cathy Fyock. In only 224 pages Fyock effectively uses 53 ‘Truths’ to challenge many of HR’s long-standing assumptions and practices related to recruitment and selection. With everyone wanting to ‘hire the best,’ this quick read has a high ROI.”</p> <p><em>Michael R. Losey, SPHR, CAE, Former CEO, Society for Human Resource Management</em></p> <p>“Cathy Fyock knows there is no ‘silver bullet’ when it comes to successful recruiting and hiring?and that passive tactics do not provide high quality results. She knows the truth: Today’s low unemployment rates combined with increasing retirements of Baby Boomers spell trouble for employers hoping to expand. Her fresh approach shows the reader that there are numerous opportunities to connect with great future employees, and she provides practical advice for tapping multiple sources simultaneously, as well as interviewing and making offers. If you want to hire the best, this book is your guide!”</p> <p><em>Nancy S. Ahlrichs, SPHR, President, EOC Strategies, LLC</em></p> <p>Great business results start with great talent. Get it?and keep it!</p> <p>This book reveals 53 Proven Hiring Principles and bite-size, easy-to-use techniques that work.</p> <p>? The truth about finding hidden sources of talent</p> <p>? The truth about making great people want to work for you</p> <p>? The truth about interviewing: asking the right questions</p> <p>Getting the best people for your organization is not only difficult, but the strategies for getting the best often are not obvious. To get the best you first need to identify who the best are, then determine how to reach the best, and then decide on the best among the best you want to hire. In <em>The Truth About Hiring the Best</em> you will learn: it's not just a job to fill; it's your organization's future that you're creating; getting the best isn't just about asking the right questions, it's about listening for the right answers; and great people don't want to work for desperate employers. It's a war for talent, and you need to win.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Truth About Hiring the Best, The ...and Nothing But the Truth【電子書籍】[ Cathy Fyock ] 2,990 円
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<p><strong>Build a High-Impact, Low-Hassle Digital Sales Prospecting System That Works!</strong></p> <p>Hate cold calling? Stop doing it! Build a supercharged, highly automated digital sales prospecting system that attracts more qualified leads, shortens sales cycles, and increases conversion ratesーpainlessly! In <em><strong>The Invisible Sale</strong></em>, Tom Martin reveals techniques he’s used to drive consistent double-digit growth through good times and bad, with no cold calling. Martin’s simple, repeatable process helps you laser-target all your marketing activities, sales messages, and sales calls based on what your prospects are actually telling you. Martin boils complex ideas down to simple, straightforward language…real-life case studies…easy-to-understand templates…and actionable solutions!</p> <p>? Discover the “invisible funnel,” where self-educated buyers are making decisions before you know they exist<br /> ? Leverage Funnel Optimized website design to identify your prospects’ key challenges before you ever speak to them<br /> ? Integrate social media, content, and email to optimize the entire prospecting process<br /> ? Make every sales call count with behaviorally targeted email prospecting<br /> ? Leverage Twitter, Facebook, and LinkedIn to efficiently “prospect at scale”<br /> ? Use the science of propinquity to choose “outposts,” strategize social networking, and drive offline campaigns<br /> ? Save money by rightsizing production quality to each marketing requirement<br /> ? Rapidly create keyword-rich text content, and use it widely to promote self-qualification<br /> ? Create webinars and tutorials more easily and painlessly than you ever thought possible<br /> ? Choose low-cost devices, apps, software, and accessories for quickly creating high-quality DIY media content<br /> ? Learn how to apply Aikido Selling Techniques to close self-educated buyers</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 The Invisible Sale How to Build a Digitally Powered Marketing and Sales System to Better Prospect, Qualify and Close Leads【電子書籍】[ Tom Martin ] 2,563 円
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<p>"In <em><strong>Financial Shock,</strong></em> Mr. Zandi provides a concise and lucid account of the economic, political, and regulatory forces behind this binge."</p> <p>ー<strong>The Wall Street Journal</strong></p> <p>“The obvious place to start is the financial crisis, and the clearest guide to it that I’ve read is <em><strong>Financial Shock</strong></em> by Mark Zandi....It is an impressively lucid guide to the big issues.”</p> <p>ー <strong>David Leonhardt</strong>, The New York Times</p> <p>“If you wonder how it could be possible for a subprime mortgage loan to bring the global financial system and the U.S. economy to its knees, you should read this book. No one is better qualified to provide this insight and advice than Mark Zandi.”</p> <p>ー <strong>Larry Kudlow</strong>, Host, CNBC’s <em>Kudlow & Company</em></p> <p>“Mark Zandi provides insightful analysis, thoughtful recommendations, and a comprehensible explanation of the financial crisis that is accessible to the general public and extremely useful to those who specialize in the area.”</p> <p>ー <strong>Barney Frank</strong>, Chairman, House Financial Services Committee</p> <p>The Definitive Financial Meltdown Expos?:</p> <p>Now completely updated to include discussions of the Obama administration’s many policy initiatives and proposed solutions.</p> <p>?Includes expanded coverage of the market meltdown, the bailout bill and stimulus plans, the bank rescue plan, and the foreclosure mitigation plan</p> <p>? Sifting the wreckage, fixing the blame: the roles of mortgage lenders, investment bankers, speculators, the real estate industry, regulators, the Fed, and homebuyers</p> <p>? Tomorrow’s emerging financial shocks?and how to prevent them</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Financial Shock (Updated Edition), (Paperback) Global Panic and Government Bailouts--How We Got Here and What Must Be Done to Fix It【電子書籍】[ Mark Zandi ] 2,776 円
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<p>To build teams that can successfully innovate, you must understand the diverse learning styles your team will need, and how to get the best from each individual contributor. Now, discover how to successfully integrate diverse learning styles into a comprehensive, team-based innovation framework that <em>works</em>.</p> <p><em><strong>The Role of Learning Styles in Innovation Team Design</strong></em> is part of Philadelphia University's breakthrough approach to innovation: one that links business, design and engineering, and delivers extraordinary results in both new and existing ventures. First, Dr. Stephen Spinelli and Heather McGowan introduce this "Disrupt Together" approach, explain its deep roots in design thinking, and show how it generates far more high-value ideas for innovation. Next, Dr. Sara Beckman drills down to focus specifically on team learning styles. You'll learn how to build a team that can smoothly navigate innovation processes, leveraging diverse skills, abilities, and styles. Beckman links phases and key activities of the innovation process directly to specific skills and styles. She offers expert guidance on designing innovation teams ? and on determining <em>who</em> should lead each key activity, and <em>when</em>.</p> <p><em><strong>The Role of Learning Styles in Innovation Team Design</strong></em> is one of 15 e-chapters addressing all facets of innovation, from design processes and team development to business models and value delivery. Each is crafted by a pioneering business innovator ? and they all integrate into today's most coherent, realistic blueprint for innovation. <em>For all entrepreneurs, executives, managers, strategists, and students who want to drive more value from innovation.</em></p> <p><strong>Dr. Sara Beckman,</strong> CLO of the Institute for Design Innovation, teaches design and innovation at University of California's Haas School of Business. There, she recently initiated a course on problem framing and solving that integrates approaches from critical thinking, systems thinking, and creative problem solving. Her research focuses on the value of design to business and the ability to collaborate to innovate. She also has worked at Hewlett-Packard and Booz and Co., and actively consults with several companies. She has B.S., M.S., and Ph.D. degrees in Industrial Engineering and an M.S. in Statistics from Stanford University.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 The Role of Learning Styles in Innovation Team Design (Chapter 5 from Disrupt Together)【電子書籍】[ Stephen Spinelli Jr. ] 1,362 円
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<p><strong>All anyone needs to succeed with today’s cloud productivity and collaboration tools</strong></p> <p><em>Clearly explains the cloud concepts and terminology you need to know Helps you choose your best options for managing data, content, and collaboration Shows how to use cloud services more securely and efficiently</em></p> <p>Today’s cloud-based collaboration and productivity tools can help companies work together more effectively at a lower cost. But wideranging choices and enormous hype make it tough to choose your best solutions. In <em>Working in the Cloud</em>, Jason R. Rich demystifies your options, introduces each leading tool, reviews their pros and cons, and offers tips for using them more successfully.</p> <p>This book covers Box, Cisco WebEx, DocuSign, Dropbox, Dropbox Paper, Evernote, Google Docs, Google Drive, Microsoft Exchange, SharePoint, Microsoft Office 365, Salesforce.com, Skype for Business, Slack, Trello, and more. Throughout, he offers practical guidance on adjusting everyday workflows and processes to make the most of them.</p> <p>You’ll learn how to enforce security in the cloud, manage small group collaborations, customize tools to your unique needs, and achieve real-time collaboration with employees, partners, and customers across virtually all devices: PCs, Macs, tablets, and smartphones. If you’re ready to take full advantage of the cloud but don’t know how, get <em>Working in the Cloud</em>: It’s all you’ll need to know.</p> <ul> <li>Compare the resources you need to implement each cloud solution</li> <li>Organize data, documents, and files for easiest access</li> <li>Get access to your tools and content wherever you go</li> <li>Make sure your cloud-based appsand tools work together smoothly</li> <li>Enforce security and privacy using encryption and other technologies</li> <li>Plan security strategies for team leaders, members, and collaborators</li> <li>Encourage new workstyles to make the most of cloud collaboration</li> <li>Use Office 365 and/or Google G Suite for content creation, management, and collaboration</li> <li>Collaborate in large groups with WebEx, Exchange, SharePoint, and Slack</li> <li>Share, synchronize, and collaborate on content with Box and Dropbox</li> <li>Connect your sales team with Salesforce</li> <li>Take notes and stay organized with Evernote</li> <li>Securely review, edit, digitally sign, and share documents with DocuSign</li> <li>Manage tasks and projects visually with Trello</li> <li>Improve communication and reduce costs with Skype</li> <li>Discover tips and tricks for better, simpler, real-time collaboration</li> </ul>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Working in the Cloud Using Web-Based Applications and Tools to Collaborate Online【電子書籍】[ Jason Rich ] 3,097 円
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<p>In <em>Smart Pricing: How Google, Priceline and Leading Businesses Use Pricing Innovation for Profitability,</em> Wharton professors and renowned pricing experts Jagmohan Raju and Z. John Zhang draw on examples from high tech to low tech, from consumer markets to business markets, and from U.S. to abroad, to tell the stories of how innovative pricing strategies can help companies create and capture value as well as customers. They teach the pricing principles behind those innovative ideas and practices.</p> <p><em>Smart Pricing</em> introduces many innovative approaches to pricing, as well as the research and insights that went into their creation. Filled with illustrative examples from the business world, readers will learn about restaurants where customers set the price, how Google and other high-tech firms have used pricing to remake whole industries, how executives in China successfully start and fight price wars to conquer new markets.</p> <p><em>Smart Pricing</em> goes well beyond familiar approaches like cost-plus, buyer-based pricing, or competition-based pricing, and puts a wide variety of pricing mechanisms at your disposal. This book helps you understand them, choose them, and use them to <em>win</em>.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Smart Pricing How Google, Priceline, and Leading Businesses Use Pricing Innovation for Profitability【電子書籍】[ Jagmohan Raju ] 6,128 円
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<p>Use Predictive Analytics to Uncover Hidden Patterns and Correlations and Improve Decision-Making</p> <p>Using predictive analytics techniques, decision-makers can uncover hidden patterns and correlations in their data and leverage these insights to improve many key business decisions. In this thoroughly updated guide, Dr. Dursun Delen illuminates state-of-the-art best practices for predictive analytics for both business professionals and students.</p> <p>Delen's holistic approach covers key data mining processes and methods, relevant data management techniques, tools and metrics, advanced text and web mining, big data integration, and much more. Balancing theory and practice, Delen presents intuitive conceptual illustrations, realistic example problems, and real-world case studiesーincluding lessons from failed projects. It's all designed to help you gain a practical understanding you can apply for profit.</p> <p>* Leverage knowledge extracted via data mining to make smarter decisions<br /> * Use standardized processes and workflows to make more trustworthy predictions<br /> * Predict discrete outcomes (via classification), numeric values (via regression), and changes over time (via time-series forecasting)<br /> * Understand predictive algorithms drawn from traditional statistics and advanced machine learning<br /> * Discover cutting-edge techniques, and explore advanced applications ranging from sentiment analysis to fraud detection</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Predictive Analytics Data Mining, Machine Learning and Data Science for Practitioners【電子書籍】[ Dursun Delen ] 5,447 円
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<p>If you have a website, a blog, or even a Facebook or Twitter presence, you are a publisher. Think like one: build a digital content strategy that embraces words, images and multimedia to systematically enhance consumer engagement and conversion rates. In <strong>Content Marketing</strong>, world-renowned digital content expert Rebecca Lieb offers all the detailed, actionable guidance you'll need. Lieb guides you through planning what you'll say online, how and where you'll say it, how often you'll communicate, and how you'll measure your effectiveness. She offers practical guidance for "listening" to conversations about your brand, products, and services, responding more effectively, and effectively informing those conversations. You'll learn how to use your digital content strategy to shape marketing, branding, PR, SEO, customer and media relations, blog content, social media initiatives, and of course, your website. Lieb drills down to offer detailed, actionable advice for issues such as choosing distribution channels making sure you don't run out of things to say making your content "findable" promoting two-way dialogue. Using her techniques, you can market far more effectively and personally build loyalty as you inform and entertain customers and reduce or even eliminate advertising costs. Think about it: why buy media when, today, you are the media?</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Content Marketing: Think Like a Publisher - How to Use Content to Market Online and in Social Media Think Like a Publisher - How to Use Content to Market Online and in Social Media【電子書籍】[ Rebecca Lieb ] 2,563 円
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<p>If you have a website, a blog, or even a Facebook or Twitter presence, you are a publisher. Think like one: build a digital content strategy that embraces words, images and multimedia to systematically enhance consumer engagement and conversion rates. In <strong>Content Marketing</strong>, world-renowned digital content expert Rebecca Lieb offers all the detailed, actionable guidance you'll need. Lieb guides you through planning what you'll say online, how and where you'll say it, how often you'll communicate, and how you'll measure your effectiveness. She offers practical guidance for "listening" to conversations about your brand, products, and services, responding more effectively, and effectively informing those conversations. You'll learn how to use your digital content strategy to shape marketing, branding, PR, SEO, customer and media relations, blog content, social media initiatives, and of course, your website. Lieb drills down to offer detailed, actionable advice for issues such as choosing distribution channels making sure you don't run out of things to say making your content "findable" promoting two-way dialogue. Using her techniques, you can market far more effectively and personally build loyalty as you inform and entertain customers and reduce or even eliminate advertising costs. Think about it: why buy media when, today, you are the media?</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 Content Marketing: Think Like a Publisher - How to Use Content to Market Online and in Social Media Think Like a Publisher - How to Use Content to Market Online and in Social Media【電子書籍】[ Rebecca Lieb ] 2,563 円
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